Last Thursday I was lucky to be invited to The Danish Design Council’s Award 2015. This award is one of the greatest distinctions in Danish design. Since 1980 it has been awarded to designers or design companies that have made an important contribution to design in our part of the world. Former winners include Hans J. Wegner, Verner Panton, Nanna Ditzel and Rolf Hay from HAY.
And now; this year’s winner, BMW designer Anders Warming:
In his speech Anders expressed his passion for “giving things shape”.
He has successfully changed the design of the MINI from being named “The Dog House” – to now being called aesthetically and poetic.
Before taking the photos in the above, I noticed how the designer couldn’t keep his hands off the car. He briefly sensed it’s curves with his hands, and it was a poetic sight that almost made me speechless. And appreciating the MINI even more.
Anders also revealed in his speech how he ever since his childhood finds great pleasure in washing cars, just in order to feel the shape. And how he enjoys to watch how for instance a MINI car owner enjoys his or her car. Well, Anders, then please have a look at my short video, a visualized tribute from my week with MINI:
Danish designer Anders Warming looks happy to receive the award. He says, having a designer’s mind always looking ahead to the next project, the award helps him look back and reflect.
Afterwards I enjoyed the reunion with Mette Lolholm from BMW, and Jesper Hermann, whom I’ve had the pleasure of meeting to a previous BMW event.
Ps. Why not show your love for Copenhagen with a new car key from our webshop:Danish Design Council Honors MINI Car Designer,